MakeWater
Kickstarting a digital community and presence for a water education organization
MakeWater, a Texas-based non-profit, aims to empower students to become citizen scientists through hands-on experiments addressing real-world water issues.
They wished to revamp their digital presence to attract potential donors and effectively engage a diverse audience with a tailored content mix and platform strategy.
What did we achieve?
We looked deep into the values, goals and the audience of MakeWater, to come up with:
💧Social media communication strategy
💧Website copywriting
💧Brand strategy
Through these efforts, we effectively communicated MakeWater’s non-profit initiatives, aiding in securing crucial funding.
We also Increased web sales of educational kits by 124% within a year, expanding their reach and revenue.
How did we do it?
Communication and platform strategy
A good execution requires a good foundation. So, we crafted a tailored strategy to engage diverse audiences and optimize platform use for maximum reach.
Content creation and copywriting
MakeWater’s story was unique, and all we did was to help tell it. We produced compelling, mission-aligned content that resonated with MakeWater’s audience.
Community growth and management
MakeWater needed a strong community of students, educators, citizen scientists and more. So, we helped foster an engaged community to create meaningful connections.